Magic Sands Beach (La’aloa)

Uncover the magic of Kailua-Kona’s ever-changing Magic Sands Beach, where pristine waters meet disappearing sands for a unique Hawaiian experience.

Magic Sands (La'aloa) is a Beach located in the city of Kailua-Kona on Big Island, Hawaii
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Things to Know About Magic Sands Beach (La’aloa)


  • Overview: Magic Sands (La’aloa) is a stunning white sand beach nestled in the vibrant city of Kailua-Kona on Big Island, Hawaii. This must-see attraction offers visitors a unique beach experience with its ever-changing shoreline and crystal-clear waters.
  • Highlights: What sets Magic Sands (La’aloa) apart from other beaches on Big Island is its disappearing and reappearing sand. Seasonal ocean currents can strip the beach of its sand overnight, only to return it weeks later, creating a magical, ever-changing landscape.
  • Activities: Visitors to Magic Sands (La’aloa) can enjoy swimming, snorkeling, and boogie boarding in the clear waters. The beach also offers a perfect spot for sunbathing and taking in the beautiful Hawaiian sunsets.
  • Information: Magic Sands (La’aloa) is a public beach with no entrance fees and is open daily from sunrise to sunset. The best time to visit is during the summer months when the sand is more likely to be present and the ocean is calmer for swimming and snorkeling.
  • History & Significance: La’aloa, which means “very sacred” in Hawaiian, was once a place of refuge for Hawaiians who broke kapu, or sacred laws. The beach’s unique disappearing sand phenomenon is believed to be the result of Pele, the Hawaiian goddess of fire and volcanoes, who is said to play with the sands.
  • Tips & Insights: To enhance your experience at Magic Sands (La’aloa), arrive early to secure a good spot, as the beach can get crowded during peak season. Also, be cautious when swimming or snorkeling, as the beach has a strong shore break and powerful currents. Lastly, don’t forget to bring your camera to capture the breathtaking views and magical moments at this one-of-a-kind Hawaiian beach.

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